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  • DC SHOES 30 YEARS OF RADNESS PRESS LAUNCH

  • The official press launch of the DC Shoes/SE Racing 'Thirty Years of Radness' collaboration went down in the Shoreditch area of London last week. I wasn't there, but from the looks of it, booze, DJs and lots of old school BMX bikes made it a good night. Check the photos below for details.

    In case you didn't know, the DC Shoes/SE Racing collaboration brings together DC Shoe Co's passion for vintage BMX with the living BMX legend that is SE Racing. SE, established thirty years ago, was one of the first companies to produce high-end BMX frames and parts, including the much lauded PK Ripper. SE's story is told in the Mark Eaton BMX-biopic film 'Joe Kid On A Stingray.'

    You can find out more about the collaboration, including PK Ripper-inspired DC Shoes and a DC Shoe Co. inspired PK Ripper complete, here: http://www.dcshoes.com/home.asp?section=seracing