https://www.sourcebmx.com/?currency=gbp

Setups - Joris Coulomb 2022

Bursting with Orangey goodness!

13 Oct 2022

Joris Coloumb Lbc Bike Check March 2022 1

Joris standing tall with his fresh Subrosa Brand build, his signature 'OM' frame in Burst Orange.

shadow subrosa

Words & Photos : Wes McGrath

Joris Coulomb has always forged his own path in BMX and in life, never stagnating nor lacking creativity. Over the years Joris has developed many signature parts with his supporters, Subrosa Brand and The Shadow Conspiracy and he has had major influence in originality and individualism towards the greater BMX community.

These character traits within Joris really come out and are accentuated in his bike design, color choices and reflections of his worldly beliefs. Bright colors and Sanskrit are small examples which represent the embrace Joris has found in the Hare Krishna's. Combining his entire self into one BMX entity really shines through in the form of his signature bike, the Subrosa 'OM' frame, fork and bar; along with the Maya grips, sprocket and the Penumbra seat from Shadow, this bike is certainly an example of originality... And not to mention how damn good it looks!

Below, we dive a little deeper into the reasons behind how this bike came to life...

Check out an extended interview with Joris HERE too.

https://shop.digbmx.com/collections/all-clothing
Joris Coloumb Lbc Bike Check March 2022 19

How's the bike feeling lately? Anything new on your bike that changes the way it feels? What's your favorite part right now?

I am super stoked on this new version of the frame and the new features, same geometry as before! I always feel like the grips are my favorite part ever but lately I’ve really been loving the feel and looks of those sample bars! From the drawings I had no idea what to expect them to be in person but it came out so perfect… they feel so unique even though I had inspirations from different existing styles!

So what's up with this new bar design you have going on here? What inspired this new approach in geometry for your signature 'OM' bars?

Well it’s been in the works for a little while now.. it took quite some time to figure out the design.. I had very specific in mind and it’s was quite similar but also different than most bars… I was definitely inspired by the classic Scerbo bars with the one crossbar, I love how smooth it feels! As far as geometry goes they are perfectly in between Simone’s bars and Matt’s.. I’ve been going back and forth between the two for a while and figure I needed a little bit of both. I’m still test the very first sample I got several months ago and they feel really good and strong! Really stoked on them I think they should be ready for the market very soon now.

Can you explain the meaning and reasoning behind the Sanskrit writings on your frame?

The Sanskrit text on the frame and now bars is my favorite mantra that I chant all the time, it’s like a tool for meditation and it actually feels nice to have it on the bike as a reminder when I get caught up on the pure riding aspect.

It’s goes: Hare Krishna Hare Krishna Krishna Krishna Hare Hare Hare Rama Hare Rama Rama Rama Hare Hare

Fun Fact: Orange is a color of stimulation and enthusiasm; mixing the passions of red and the joys of yellow... Also increasing oxygen to the brain enhancing critical thinking and memory.

Why did you choose the color, 'Burst Orange'? What is the significance of the color orange in your life?

So yeah you’re right about the color orange and that’s why I wanted it. Ever since I’ve had my signature frame I’ve been doing every color of the rainbow or more specifically the 7 chakras. I started from the top with purple or crown chakra and getting down to red or the root chakra. So at the moment this orange represents the sacral chakra. It is in this chakra that we design the life we want. The qualities of this color are joy, faith, self-confidence, sexuality, balanced energy and honesty… I’m starting to feel like it has been doing something to me since I’ve been riding this frame….

How long have you been riding for Shadow and Subrosa? What was your first signature part with them and how long have you been designing a signature frame?

Oh I just had to make so research for this one… it’s been so long now but if im not mistaken I’ll be 10 years next year!! It’s pretty incredible to be honest time flew by so fast and so much has happened. It’s almost impossible to keep it all in mind at all times… as far as my first signature part I first had a color-way of Simone’s frame and I think next was my own signature Om frame? Or maybe the maya grips or sprocket? Not exactly sure but these 3 came out first pretty soon after I turned pro. My signature frame has been out for 5 years ! Fun fact is that the geometry was so perfect ever since the very first sample that we never changed anything. For the first time this year we did changes a couple things like the integrated seat clamp and the investment cast but we made sure not to change the general geometry.

Joris Coloumb Lbc Bike Check March 2022 17

Joris behind his house in Long Beach, soaking up the early morning sunshine, really making the orange on his frame really pop!

Joris is supported by Official DIG Partners: The Shadow Conspiracy & Subrosa Brand

Related Video

JORIS COULOMB - An LA Minute

60 seconds on LA before his move to Austin - More Info

Previous

Productivity: Premium BMX Varanyak Rim & Curb Cutter Wheels

"More tire surface for better traction and rail rides"

Next

THE 2022 DIG PHOTO COMP IS NOW LIVE!

OVER $750 OF PRIZE PACKAGES UP FOR GRABS

Related Content

Joris Thumbnail New 2
Play Button

Joris Coulomb - Stay OM

DIG X SUBROSA

1 May 2020
Spainful In The Cut
Play Button

IN THE CUT - 'SPAINFUL' - DIG X SHADOW X SUBROSA

Behind the scenes of the rain and pain in Madrid

14 Jun 2022
Joris Coulomb La 2022 1

Joris Coulomb - Heading East

Trading Palm Trees For Tumbleweeds

13 Oct 2022
Joco No Future
Play Button

MArieJADE - NO FUTURE - JORIS COULOMB

The Future Is Bright For JOCO

2 Mar 2020
Dig House Thumbnail
Play Button

DIG HOUSE NYC

A New Crew - A New Energy

31 Jan 2020
spainful 3
Play Button

'SPAINFUL' - DIG X SUBROSA X SHADOW

Simone Barraco, Jiri Blabol, Mo Nussbaumer and Miguel Smajli

12 May 2022
Super8 India
Play Button

SUPER 8 - JORIS COULOMB IN INDIA

A Cine Film throwback With Joris Coulomb

16 Feb 2021
https://shop.sundaybikes.com/collections/sunday-frames?utm_medium=banner&utm_source=dig

Latest Content

Us RJZ7 Qru9ohqdefault
Play Button

Zac Dangerfield - Still Having Fun

Front Wheel Masterclass

13 Nov 2025
Y Ly0ps9635 Qhqdefault
Play Button

PROJECT Xtras - Felix, Anto, Dragon & Anahi

Felix Prangenberg | Anto Perrin | Dragon | Anahi Valentina

13 Nov 2025
B31la TN Myz Ahqdefault
Play Button
B7 G7a Qb I Eb0hqdefault
Play Button

IN THE CUT | UNIT23 BIRTHDAY BASH

Will the real Kriss Kyle please stand up?

12 Nov 2025
Aeft X Ei OD4hqdefault
Play Button

Under Toe

Passive aggressive good times

11 Nov 2025
Ff T XNB5 W Vkhqdefault
Play Button

The Hunt For Shred October 3

Getting Narly in NorCal

11 Nov 2025
D2e Br E50kdghqdefault
Play Button
MVM1 O1s Uo A0hqdefault
Play Button

Video Vault - "On The Rise"

Mid-2000s Central Florida stand up

11 Nov 2025
9 Lowjh K8 D1ghqdefault
Play Button

MIKI FLECK - 'IT IS WHAT IT IS' DOCUMENTARY

Brazil to Barcelona, and everywhere in between

10 Nov 2025
S3 QR4k Ap BQ0hqdefault
Play Button

RED BULL BERLIN STREET SESSION

Garrett Reynolds, Nikita Ducarroz, Courage Adams and more

9 Nov 2025
L SN Vze I2wpwhqdefault
Play Button

ACT Jam 2025 - Keg Jump Challenge

Sending it over loads of kegs

9 Nov 2025
V T C Ne6v1f Mhqdefault
Play Button

JACK HENNICKE - WELCOME TO MERRITT PRO

Making it super official

7 Nov 2025

DIG Partner stores

More Dig This

25 photo comp web leader

THE 2025 DIG PHOTO COMP IS NOW LIVE!

OVER $1000 WORTH OF PRIZES UP FOR GRABS

10 Nov 2025
Battleinthe Streets 92

REPO: Battle In The Streets Jam - Vancouver

"one rider walked away with the $1000 cash prize"

27 Oct 2025
IMG 2986

Inside KHE Bikes - 44 years of BMX history with Thomas Göring

“I didn’t have a proper cutting machine at the time, so I hand-cut each peg. They all ended up different lengths.”

24 Oct 2025
Dig motobunka collection square Recovered

THE DIG X MOTO-BUNKA COLLECTION

An all new collaboration with Japan's finest

22 Oct 2025
VANS ODYSSEY 2025 COLLECTION FF RAMP 003

"The inspiration was right in front of our eyes" The story behind the Vans X Odyssey 40 Year Collab

An interview with Nuno Oliveira (Odyssey) and Justin Villano (Vans)

25 Sep 2025
07 2025 Huffy Sledgehammer Launch Project 132

Product Drop: HUFFY Sledgehammer frame

Huffy returns to BMX...

22 Sep 2025
Team kevin peraza boh winner 2025

BATTLE OF HASTING 2025 - TEAM PERAZA TAKES THE WIN

Results, Livestream re-runs, DIG Highlights & more

27 Aug 2025
Dig book cover mock better CROP

DIG - THIS BIKE COULD BE YOUR LIFE - "DOCUMENTING OVER 30 YEARS of D.I.Y. BMX CULTURE" PRE-ORDER NOW OPEN

An all new photo book from DIG focusing on our magazine history and the rise of the mid-school

1 Aug 2025
Thumbnail 2

Product Drop - ODYSSEY '85 Splatter kit

Nord, Walsh stems and Hazard lite rims

29 Jul 2025
Shirt swell k0150m back

Product Drop - KINK 2025 APPAREL

For Fall/Winter

23 Jul 2025
Big boyd black

Product Drop - ODYSSEY BIG BOYD RIMS

Boyd Hilder signature BIG BOYD rims in Black and Coffee.

11 Jun 2025
LOW Street station Saturday Jarvis 1 copy

MONSTER ENERGY 'CASH UP' 2025 - EVERYTHING YOU NEED TO KNOW

Another Year - New Locations - Even More Jams!

26 May 2025