Cash Up' BMX DAY Jam in San Diego

The series continues...

27 Jul 2023

Photos by : Wes McGrath

The 4th stop of the Monster Energy 'Cash Up' jam series ascended upon the city of San Diego, California to match up with the BMXDAY weekend happening throughout Southern California. Nicknamed, "America's Finest City" San Diego is home to many of today's biggest names in street riding, so on this particular day the 'Cash Up' jam brought out the big dawgs along with hundreds of bike riders, friends, and local onlookers out into the city streets to feast upon the scene, wether they applauded or not. The day consisted of a mixture of downtown street spots and a little extra prefabrication to make each spot even crazier, raising the stakes for the cash grab at every spot!

Everyone wrapped up the session and landed at a local bar for the world premiere of the highly anticipated video feature by Rich Forne for Monster Energy, 'FREAK!' Featuring riding from Alex Donnachie, Jordan Godwin, Lewis Mills and Felix Prangenberg.

Thanks to all the local legends who cut the plywood, screwed the nails, made nice with the police and organized all the madness to make this whole day possible - and a big shout out to Our BMX & Ryan Fudger for their hand in organising this one.

Watch CASH UP San Diego video, Here!

Watch the 'IN THE CUT', Here!

Watch the latest Monster Energy video FREAK here.